Providing small businesses & ambitious startups
with elegant solutions to complex problems.
Differentiation and deep learning are key.
WHO?
Malin has a background in all aspects of business from management and operations to sales and hospitality. He has worked with Travel + Leisure's #6 ranked Resort in the U.S, guided boutique hotel clients to coveted New York Times coverage & five-bubble TripAdvisor reviews, launched the Denver & Phoenix markets of a tech startup with over $110 million in current funding, promoted the Best Ski Resort of 2016 as designated by 'On The Snow', sold adventure travel tours with Condé Nast Traveler's #1 World’s Best River Cruise Line 2016, and much more.
WHAT?
Most recently working in Boston, MA as a Web Designer and Front End Developer at Bespoke House, Malin helped craft dynamic, unforgettable marketing solutions for a diverse portfolio of clients. He believes that we are all creators. We are all brand storytellers. We each hold the potential to become architects of amazing ideas. His approach zeroes in on the best customers fans, and through deep market research and a nuanced understanding of these tribes, fulfills that potential.
Malin's skillset includes simple whiteboaring and sketches as well as detailed Adobe Photoshop, Illustrator & Expereience Design creations. Here are some recent mobile and desktop examples across a few industries:
From implementing front-end code (HTML, CSS, JAVASCRIPT, AJAX, etc.) to configuring content management systems and building web applications, Malin has both the technical and practical knowledge of various stacks in addition to a solid understanding of current industry best practices. Most of these recent examples are built using the Microsoft .NET Framework on top of a homegrown CMS and custom frontend:
Applying product management best practices ensures products and features solve real problems for your customers. Malin has experience creating roadmaps, business model canvas, MVP, key metrics, personas, wireframing, stakeholder management plans, and more. The end goal is launching viable, market‐ready products that anticipate user needs by making tough decisions and working with stakeholders.
Mailchimp, Constant Contact, Sendgrid...whatever your email marketing platform, Malin can design and code custom templates that fit any occasion and audience. Recent custom examples include: